Allegro Dental Group logo
Allegro Dental Group logo

privacy policy

Effective Date: June 4, 2026
Last Updated: June 4, 2026

Allegro Dental (“we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit allegrodental.com (the “Site”) or interact with our online services.

This policy applies to information collected through the Site only. Protected health information (“PHI”) you share with us during dental treatment is governed by our separate HIPAA Notice of Privacy Practices, available at our offices on request.

1. Information We Collect

Information You Provide

  • Contact form / appointment request data: name, email address, phone number, preferred office location, and any message or appointment details you submit.
  • Communications: records of emails, calls, or messages you send us.

Information Collected Automatically

When you visit the Site, we (and our third-party providers) automatically collect:

  • IP address, approximate geographic location, browser type and version, operating system, and device identifiers.
  • Pages viewed, time on page, referring/exit pages, clicks, scroll depth, and other usage data.
  • Date and time of access.
  • Cookie and similar tracking technology identifiers (see Section 4).

Information from Third Parties

We may receive limited information from advertising and analytics partners (e.g., Google, Meta) about how you interacted with our ads or arrived at our Site.

2. How We Use Your Information

We use the information we collect to:

  • Respond to appointment requests, inquiries, and communications.
  • Operate, maintain, and improve the Site.
  • Measure and analyze Site traffic and user behavior.
  • Deliver, measure, and optimize online advertising (Google Ads and Meta Ads), including retargeting visitors with relevant ads on other websites and platforms.
  • Detect, prevent, and address technical issues, fraud, or abuse.
  • Comply with legal obligations.

We do not sell your personal information for money. Certain advertising-related sharing (described below) may be considered “sharing” or “selling” under California law; you have the right to opt out (see Section 8).

3. Third-Party Analytics and Advertising

We use the following third-party services that may collect information about you across our Site and other websites:

Google Analytics

We use Google Analytics to understand how visitors use the Site. Google Analytics uses cookies and similar technologies to collect information such as your IP address (truncated where applicable), device information, and pages visited. This data helps us measure performance and improve the Site.

Google Ads (including Conversion Tracking and Remarketing)

We use Google Ads to advertise our dental services. Google may set cookies or use similar technologies to:

  • Measure ad performance and conversions (e.g., when a Site visit results in an appointment request).
  • Show you ads for Allegro Dental on Google Search, YouTube, and the Google Display Network based on your prior visits to our Site (remarketing).

Opt out of personalized Google ads: https://adssettings.google.com

Meta Ads (Facebook & Instagram) — Meta Pixel

We use the Meta Pixel (and related Meta tools) from Meta Platforms, Inc. to:

  • Measure the effectiveness of our ads on Facebook and Instagram.
  • Show you our ads on Facebook, Instagram, and the Meta Audience Network based on your activity on our Site (custom and lookalike audiences).

The Meta Pixel may collect your IP address, browser/device information, pages viewed, and actions taken on our Site.

Important: Health Information and Advertising

We do not intentionally transmit Protected Health Information (PHI) or sensitive health details (such as specific treatment information, diagnoses, or medical history) to Google, Meta, or any other advertising partner. Our ad tracking is limited to general Site interactions such as page views and appointment-form submissions, and is configured to exclude sensitive form fields where applicable.

4. Cookies and Tracking Technologies

The Site uses cookies, pixels, tags, and similar technologies to operate the Site, remember preferences, analyze traffic, and deliver advertising. Categories include:

  • Strictly necessary cookies — required for the Site to function.
  • Analytics cookies — Google Analytics.
  • Advertising cookies — Google Ads, Meta Pixel.

You can control cookies through your browser settings (deleting or blocking cookies) or through opt-out tools provided by:

Disabling cookies may affect Site functionality.

5. How We Share Information

We share information only as described in this policy:

  • Service providers: website hosting, analytics, advertising platforms, email/SMS providers, scheduling tools, and IT support, each bound to confidentiality.
  • Advertising partners: Google and Meta as described above.
  • Legal compliance: to comply with applicable law, subpoena, court order, or lawful government request; to protect our rights, property, safety, or that of others; or in connection with investigating fraud or abuse.
  • Business transfers: in connection with a merger, acquisition, financing, or sale of assets.

We do not sell your personal information for monetary consideration.

6. Data Retention

We retain Site information for as long as needed to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce agreements. Analytics and advertising data is retained according to the retention settings configured in each platform (typically 14–26 months for Google Analytics; up to 180 days for advertising audiences, unless re-engaged).

7. Data Security

We use commercially reasonable administrative, technical, and physical safeguards to protect information collected through the Site. However, no method of transmission over the Internet or electronic storage is 100% secure. Please do not send protected health information (PHI), medical histories, or sensitive personal details through the website contact form or email. For clinical matters, please call our office.

8. Your Privacy Rights

California Residents (CCPA / CPRA)

If you are a California resident, you have the right to:

  • Know what personal information we collect, use, disclose, and share.
  • Access a copy of your personal information.
  • Delete your personal information (subject to legal exceptions).
  • Correct inaccurate personal information.
  • Opt out of the “sale” or “sharing” of your personal information for cross-context behavioral advertising (this includes ad targeting via Google Ads and Meta Ads).
  • Limit the use of sensitive personal information.
  • Non-discrimination for exercising your rights.

To exercise these rights, contact us using the information in Section 12. We will verify your request before responding. You may also designate an authorized agent to submit a request on your behalf.

To opt out of advertising-related “sharing,” you may also enable the Global Privacy Control (GPC) signal in a supported browser; we honor GPC where required.

Other US States

Residents of other states with comprehensive privacy laws (e.g., Colorado, Virginia, Connecticut, Texas) may have similar rights to access, delete, correct, and opt out of targeted advertising. Contact us to exercise these rights.

9. Children’s Privacy

The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.

10. Third-Party Links

The Site may contain links to third-party websites. We are not responsible for the privacy practices of those sites. Please review their privacy policies separately.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top reflects the most recent revision. Material changes will be highlighted on the Site. Your continued use of the Site after changes are posted constitutes acceptance.

12. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

Allegro Dental

  • San Francisco: 4585 Mission Street, San Francisco, CA 94112 — (415) 584-8500
  • Redwood City: 1105-D Veterans Blvd., Redwood City, CA 94063 — (650) 367-7000

Website: https://allegrodental.com